Blog Archives

How To Set Up a CRM System for Your Own Biz – Part 2

  As you know, we run a lot of workshops and training to educate businesses about what a CRM system is and the benefits of using a CRM system to manage your customer database and client interactions.  One of the more »

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Posted in Customer Relationship Management (CRM), Must have online tools

How Implementing CRM Can Fulfil Your Top 10 Business Wishes – Part II

In my 10 or more years in the IT/CRM space, I have come across many businesses from various industry verticals.  However, all of them have the same business needs no matter which industry they are from.  I have compiled the more »

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Posted in CRM Marketing, CRM Sales, CRM Software, Customer Relationship Management (CRM), Customer Service, Social CRM

CRM For Puppets!

We love to bring you stories of innovative ways a CRM system can help any type of business – including not for profit organisations. Take Spare Parts Puppet Theatre. Spare Parts Puppet Theatre (SPPT) are Australia’s champions for puppet theatre. more »

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Posted in CRM Marketing, CRM Sales, Customer Relationship Management (CRM), Customer Service

CRM in Hollywood!

The Walt Disney Studios job board has a new listing – Supervising VP of CRM (Customer Relationship Management). According to the listing, the key job responsibility of the VP will be to best leverage marketing campaigns and materials to engage more »

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Posted in Uncategorized

10 Hosted CRM Features That Will Help You Build Customer Loyalty

How to improve close rates and average deal size with the right CRM solution and features. Hosted CRM solutions are not all created equal. Some cater to a company’s sales force automation needs, while others focus on marketing campaigns and more »

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Posted in Customer Relationship Management (CRM), Customer Service

Top 5 Benefits Of CRM Sales Automation You Might Be Missing

Before evaluating the right CRM solution for sales force automation, it is important that you realise that only a productive sales force can improve your company’s profitability. The right CRM solutions can ensure an increase in the velocity of a more »

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Posted in CRM Sales, CRM Sales, Customer Relationship Management (CRM)

5 Ways to Measure Social Media Customer Service

As with any marketing and/or social media effort, it’s critical to set your objectives and create related metrics to assess your success. Here are five metrics to help you monitor integrating social media into your customer service delivery. Number of more »

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Posted in Customer Relationship Management (CRM), Social CRM

10 Tips To Improve Your B2B Email Marketing

Business to Business (B2B) email marketing should be approached differently than Business to Consumer (B2C) email. However, many B2B marketers find difficulty in creating successful B2B campaigns. We find the problems are mostly due to two misconceptions: First, many of more »

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Posted in CRM Marketing, Customer Relationship Management (CRM)

Dominating Your Market by “Easifying” the Customer Decision Cycle

In our hyperconnected society, word-of-mouth marketing can no longer be ignored. To be successful at it, though, requires a unique mindset and skill set, according to George Silverman, founder and CEO of Market Navigation, Inc. This exclusive excerpt from the more »

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Posted in Customer Relationship Management (CRM)

Forbes Says That Social CRM Means Business in 2012

By Adam Sarner Gartner, Inc. Social CRM Goes Beyond the Hype With spending on social applications to help sales, marketing and customer service processes expected to surpass $1billion worldwide this year, the loudest hype around social CRM is over, and more »

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Posted in Social CRM
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Learn how a CRM system can help you to:

  • Have all your customer information in one central place.
  • Gain valuable insights to close more sales
  • Save time and improve productivity
  • Market more efficiently- generate more leads
  • Track interactions, get automated reminders

“Thank you Vish for the advice and support. Implementing the CRM made an immediate impact on the way we manage our customers” --Jacqui Warnock, Fremantle Chamber of Commerce